PERIYAR RATIONALIST INTEGRITY MOVEMENT for ENRICHMENT

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“In a nation in all walks of  life, equal justice, equal share, equal wealth, equal ruling, equal treatment, equal enjoyment, equal experiences must prevail, be maintained, should be formed, should be created and should be compulsorily be established”. 

This is the philosophy of Thanthai Periyar in a nutshell.

 In the era of globalised world and when Malaysia is marching towards becoming a developed nation by the year 2020, there are still grassroots living in villages, estates and urban areas plagued with poverty, illiteracy, gangsterism and other social ills. Their predicaments are made worse by their meaningless customs, traditions, beliefs, superstitions and ignorance. There are no organized and concerted efforts to change the mindset of this people to reform themselves and propel towards greater prosperity.

Periyar Rationalist Integrity Movement for Enrichment (PRIME) or Persatuan Progresif Rasionalis Periyar Malaysia, is an organization dedicated to promoting rationalism and self-respect based on Thanthai Periyar’s ideologies. It works closely with government and non-governmental organizations providing education and medical assistance to the grassroots to improve their quality of living. In addition, it also works towards eradicating destructive thinking, superstitions and ignorance to promote a caring society. Further, it provides entrepreneurial training and motivation to enable youth and woman to venture into small businesses to improve their quality of living.

Vision
To create a progressive society that is both mentally and physically healthy, with positive attitudes and strong moral values, economically stable and free from all forms of blind beliefs, superstitions and meaningless customs.

Mission
Carry out activities relating to personal and community development, eradication of blind beliefs and ignorance, create awareness in the areas of physical and mental health, green environment, preservation of language, art and culture, provide leadership, skills and entrepreneurial training by collaborating with government and other agencies

Objective
Develop a just and progressive society that is dynamic, physically and mentally healthy with positive outlook through the following objectives:
  1.  Organise activities relating to personal development and loyalty to the country;
  2. Create awareness to abandon negative and destructive values and norms; 
  3. Organise activities to promote art, culture, language, social, physical and mental well-  being;
  4.  Deliberate in activities of community development;
  5. Create opportunities through leadership, entrepreneurial training for personal enrichment;
  6.  Undertake economic activities to strengthen to financial status of the organisation;
  7. Co-operate with government and non-governmental agencies in relation to implementation of community development programs;
  8. To promote a healthy and liberal living in line with Thanthai Periyar’s ideologies based on rationalism, free from superstitions and negative practices, self-respect and loyal to the country.